Marketing

03May 2017

FiercePharma, by Tracy Staton on  May 3, 2017 Years ago, after a series of high-profile scandals, teaching hospitals around the country started raising hurdles to pharma reps. Some outright barred salespeople at the door. Others just required appointments. However they managed it, they apparently changed prescribing habits, too. That’s the conclusion of a new study, […]